Download PDF Netflixed The Epic Battle for America Eyeballs Gina Keating Books
Download As PDF : Netflixed The Epic Battle for America Eyeballs Gina Keating Books
The inside story of Netflix’s incredible rise and uncertain future as master of the video universe
Netflix has come a long way since 1997, when Marc Randolph and Reed Hastings decided to start an online DVD store before most people owned a DVD player. Yet its long-term success—or even survival—is still far from guaranteed.
Journalist Gina Keating recounts the fast-paced drama of the company’s turbulent rise to the top and its attempt to invent two new kinds of business. First it engaged in a grueling war against videostore behemoth Blockbuster, transforming movie rental forever. Then it jumped into an even bigger battle for online video streaming against Google, Hulu, , and the big cable companies.
Drawing on extensive interviews and her years covering Netflix as a reporter, Keating makes this tale as absorbing as it is important.
Download PDF Netflixed The Epic Battle for America Eyeballs Gina Keating Books
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